Who surpasses Stellantis in the United States
GM and Ford in first and third place on the podium. Only Chrysler of the Stellantis group is doing badly, beaten in sales in the USA by the Koreans… Here are the latest data on car sales in the United States
At least Americans can breathe a sigh of relief. The combined provisions of the protectionist rules desired by the White House with the package for the reduction of inflation (the so-called "Biden's Wrath ") and the difficulties experienced during 2023 by the Japanese Toyota, the main rival of the star and stripes, caused the gold in sales over the past 12 months to go to a US brand.
AN ALMOST ALL-AMERICAN PODIUM
It was a challenge played until the last day and the last car registered, but at a certain point General Motors' gap on rival Toyota Motor was evident: 2.6 million units in 2023 , with an increase of 14.1% compared to 2022, while the annual sales of the foreign challenger (which also controls Daihatsu, Hino, Lexus and Scion) although increased by 6.6%, still stopped at around 2.25 million vehicles.
ELECTRIC CARS PUSH TOYOTA
The Japanese brand's fourth-quarter sales reached 619,661 vehicles, an increase of 15.4%. Toyota's electrified models also sold well. The automaker sold 657,327 electrified vehicles in 2023, including the luxury brand Lexus. Despite Japanese hatred for the ecological transition , electrified vehicles represented approximately 29.2% of the company's total sales volume.
FORD THIRD. AND CHRYSLER?
The strike by the UAW , the main blue-collar union which paralyzed Ford, Stellantis and General Motors for much of the autumn and until Thanksgiving, did not reverberate on registrations, although it had a strong impact on both productivity and the accounts. of the three Houses, who will now have to understand where to cut to rebalance the budgets with respect to the extraordinary concessions promised to their workers. Not even Ford seems to have come out too badly damaged, still gaining third place on the podium of the best-selling cars in the USA in '23. But what happened to Chrysler?
STELLANTIS SALES IN THE USA
If in Detroit GM toasts for gold, a little further away, in Auburn Hills, Michigan, black clouds are gathering over the Chrysler building. Stellantis, which has Chrysler, Dodge, Jeep, Ram and other vehicles under its banner, recorded a 1% drop in sales in the United States in 2023 which did not allow it to be as competitive as expected.
THE KOREAN OVERTAKING
Indeed, if General Motors has once again managed to keep up with the Asians, with 1.65 million cars sold, Korean Hyundai has dramatically overtaken Stellantis on the American market, earning fourth place behind GM, Toyota and Ford.
Hyundai reported an 11% sales increase in 2023, which the automaker says is its best sales year ever. According to the company, this is the third consecutive year that a new annual retail sales record has been set.
The automaker's December 2023 sales reached 75,164 vehicles, the highest December sales total in company history. Sales of the Ioniq 5 electric SUV increased by 48% compared to the previous year, reaching 33,918 vehicles. In December, Ioniq 5 sales were up 90% compared to last year.
STELLANTIS NUMBERS
The automotive group born from the merger between FCA and PSA sold 1.527 million new vehicles in the United States last year, down from around 1.547 million sold in 2022. In the fourth quarter, Stellantis sales fell 1%. Dealers sold nearly 344,000 vehicles, down from nearly 348,000 in the fourth quarter of 2022.
ARE FIAT AND ALFA BALLASTING STELLANTIS SALES IN THE USA?
Chrysler and Dodge grew their annual results by 19% and 5%, respectively. Jeep sales also decreased by 6%, Ram sales by 1%, Fiat sales by 34% and Alfa Romeo sales by 15%.
This is despite more encouraging signs being seen in the fourth quarter, with Jeep sales increasing by 7%, Ram sales by 3%, Fiat sales by 51% and Alfa Romeo sales by 9%.
THE END OF CHARGER AND CHALLENGER REALLY WEIGH
At the same time, however, over the same period of time, Chrysler's sales dropped by 59%, while Dodge's dropped by 8% due to the end of production of the gas-powered Charger and Challenger muscle cars.
Speaking of ecological transition, Stellantis highlighted that sales of plug-in hybrid electric vehicles increased by 124% in 2023 and 118% in the fourth quarter compared to the previous year.
The Group, commenting on the data, declared that it had achieved a plug-in hybrid market share of 47% with the addition of the Dodge Hornet R/T and Alfa Romeo Tonale crossovers. Jeep Wrangler 4xe, Jeep Grand Cherokee 4xe and Chrysler Pacifica Hybrid were the three best-selling models with mixed engines.
ALL THE NUMBERS OF THE US MARKET
Overall, new vehicle sales in the United States reached about 15.5 million units last year, of which electrified vehicles, including hybrids, accounted for nearly 17%, according to data published by Wards Intelligence.
This is the highest value since 2019 and surpassed sales of almost 13.9 million in 2022, according to analysis by consultancy Cox Automotive. Here you can see the best-selling SUV and pickup models , a crucial sector for dominating sales in the US market.
This is a machine translation from Italian language of a post published on Start Magazine at the URL https://www.startmag.it/smartcity/chi-sorpassa-stellantis-negli-stati-uniti/ on Wed, 10 Jan 2024 10:43:57 +0000.