Why Amazon sent Realreviews.it KO

The phenomenon of biased reviews is an evil that affects all sorts of services offered on the web, including e-commerce. But in the meantime Amazon scores a point by closing down Realreviews.it

Perhaps the Realreviews reviews had very little of "real". Amazon has in fact won the first civil case in Italy against fake reviews which led to the closure of the Realreviews.it site with a ban on its manager from carrying out similar activities in the future.

THE SALE OF STARS

The Milan court found that the Realreviews.it website offered reviewers a full refund of the products purchased if they had published and provided proof of a 5-star review. For this reason, the judge found that the owner of the site acted in violation of the laws on unfair competition, causing damage to both Amazon and its customers.

The legal action is part – explains the company – “of Amazon's broader and ongoing activity aimed at combating fake reviews globally. Last year, Amazon took action against 44 wrongdoers in Europe, bringing nine new lawsuits in Spain, Germany and France.”

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This is a machine translation from Italian language of a post published on Start Magazine at the URL https://www.startmag.it/economia-on-demand/perche-amazon-ha-mandato-realreviews-it-ko/ on Tue, 19 Mar 2024 15:20:27 +0000.